From the West Hawaii Today:
Avocado industry officials say the financial impact of exporting Big Island-grown Sharwil avocados to the mainland could rival coffee and macadamia nuts. The U.S. Department of Agriculture on Wednesday announced it would allow the export to 32 states and Washington, D.C., starting later this year. “We’ve had a closed market for so long now,” Benton said, adding that farmers already sell the avocados in-state.
Rancho Aloha owner Bruce Corker, who sits on the Hawaii Avocado Association board, said he expects to see the price for Sharwil double once exports begin.
“For agriculture, it’s going to be a tremendous boost,” Corker said. “I would predict Sharwil avocados will rival coffee in terms of revenue.”